Blogs

A reminder to all our customers that there will be no data file produced on Monday 17th April due to the UK bank holiday. Normal service will resume the following day.

Using the 51Degrees Java API, we show you how you can use Native Google App data and enrich it with 51Degrees Device Intellegence.

51degrees is happy to announce the appearance of two new properties in our database within the last month. We have now officially added Specific Absorption Rate for European and United States standards. The Specific Absorption Rate is usually found as the abbreviation of SAR in the specifications and manuals of some devices. You can learn more about the property and how it can be implemented in your business solutions in the article below.

Once upon a time, an adaptive or responsive website design was the pinnacle of sound online user experience (UX) strategy. But those days are long gone. New and emerging categories of mobile and connected device are muddying the waters for brands trying to provide a positive web experience for their customers.

Device detection databases only provide useful insight if they contain up-to-date combinations of hardware models, operating systems and web browsers. “Device Combinations” is the principle metric used to measure accuracy and breadth. 51Degrees contains over 600,000 currently active and unique permutations of device, OS and browser indexed for web, native apps and telecoms operators

Too many brands are content to deliver a mediocre Web experience to the detriment of bottomline profit. They fully understand that responsive or adaptive Web design is a necessity, not a nice-to-have. And yet, implementation is typically still rudimentary, with brands still fixated on the importance of screen pixels, driven by an incomplete understanding of the mobile-first mantra popularized by Google.

51Degrees, the device detection and data analytics specialist, today reveals a market first that enables brands to optimise mobile web experience for users of data-minimising browsers.

51Degrees will be at Mobile World Congress 2017 Barcelona, 27 February to 2 March. Come and join us!

51Degrees is regularly evaluated against competitors DeviceAtlas and WURFL from ScientiaMobile for performance, accuracy and memory consumption. This blog post builds on a 2015 performance blog with three new commodity hardware benchmarks on; 1) a Raspberry Pi, 2) a low-end desktop PC and 3) a high-end multi CPU server to provide information engineers will find helpful when selecting a device intelligence solution.

The 51Degrees Marketing team headed to Shoreditch Town Hall, moustaches suitably oiled and curled, ready to learn from the innovators and gurus of the AdTech World, London 2016.