At 51Degrees, we’re watching the AI boom with growing concern - not because it’s impressive (it is), but because of what it’s breaking.
AI is radically reshaping how content is created, discovered, and monetized. For publishers and creators, the real question is no longer whether change is coming, but how fast you can adapt before the ground shifts under your feet.
There are two big problems.
First: content rights are being trampled
Original creators aren’t being properly compensated for the work that trains AI systems. Their content is turned into derivative products - without permission, without payment - then those derivatives go on to compete directly with the originals. That’s not innovation; it’s extraction. And it makes survival increasingly difficult for the people who actually create value.
Second: platform power is being abused
Major tech players are leveraging dominance in operating systems, enterprise software, and consumer devices to force their own AI stacks onto users. Gemini here. Copilot there. Choice shrinks, lock-in grows, and interoperability is nowhere to be seen. We believe people should be free to choose the AI they want and have it work seamlessly with the products and services they already use.
This isn’t a distant future problem. It’s happening now.
That’s why our CEO and Founder James Rosewell is launching a new webinar series, starting with:
AI: How to Survive the Content Revolution
In this one-hour session, James will cover:
- How AI is reshaping content distribution and consumption
- The real risks - and the overlooked opportunities - for publishers
- Practical steps content creators and media businesses can take today to protect their business
- What “survival” actually looks like in an AI-driven content economy
If you work in publishing, media, or content, this session is built for you. You’ll leave with a clear, practical playbook - and a better chance of staying relevant.
The revolution is already here. The question is whether you’re ready for it.
| Date | Tuesday 3rd March 2026 |
|---|---|
| Time | 16:30 GMT | 11:30 ET | 08:30 PT |
Free to attend