Blogs

James Roswell, CEO, talks to Mobile Marketing Magazine about the data problems that still plague publishers and advertisers when it comes to mobile, and how they can increase revenue and performance.

Last week we added support for 177 new devices

Last week we added support for 178 new devices

In 2015 we released a detailed blog on Device Detection for Apple iPhone and iPad. Since then Apple has released many more devices. Identifying Apple devices can be challenging and when putting plans in place to optimise websites for mobile devices like Apple, companies have two choices. Try and run a solution internally or simply have 51Degrees do the work for you with the added benefits of the Apple device properties we provide in our data files.

Because we endeavour to support companies and hobbyists with our unique open source solutions, we are sharing some JavaScript that will enable you to set up an internal solution if you wish. We would, however, encourage you to save yourself the time and effort and use our data files to support your strategic website optimisation decisions.

Last week we added support for 171 new devices

Last week we added support for 171 new devices

51Degrees is delighted to announce its agreement with enterprise open source software company Liferay to provide device detection services for its enterprise product, Liferay Digital Experience Platform (DXP).

This blog will go through some of the benefits of 51Degrees’ Native support and how you can use the Java SDK to gather the required information for the 51Degrees API.

Last week we added support for 179 new devices

This blog was published on the IAB website on the 31st of August 2017.

James Rosewell, CEO of 51Degrees writes about the misconceptions hindering publisher revenue growth and the impact on header bidding.

It has been 7 years since web professionals went mad for mobile first, Responsive Web Design (RWD), single URL, one size works for websites on every device. Every major publisher in the UK got swept along. Adtech and advertisers had to fit in. Have web professionals forgotten the power of server-side optimisation or the techniques available to them?